Nelson F. Martinez
CONTACT
Email: nfmartinez@aol.com
Pinterest: https://www.pinterest.com/NFMDesign/
Tumblr: http://nfmartinez.tumblr.com
myart4sale: http://fineartamerica.com/profiles/nelson-martinez.html?viewcomplete=true
ABOUT the DESIGNER
A highly creative and motivated designer with a diversified background in Visual Installation and Design; Graphic Design and Home Decor. Trained and experienced in art direction, digital and traditional design, illustration, photography, technical operations and visual production.
For thirteen years, artist was responsible for the complete Re-design, Art Direction, Product Styling, Photo Editing, Page Design, Ad Placement and Production of HOME magazine (a quarterly home decor and style magazine).
Has developed a strong rapport and trust factor with many clients over his career. Excellent at developing free form ideas or creating within specific guidelines. Independently motivated and equally effective in team effort.
Over twenty years experience in Design, which has directly involved one-on-one client consultation. Main focus on understanding client's needs and exact visual and commercial goals, without compromising creative standards and ultimate end results.
Creative conceptual direction and design execution has always been artist's greatest strength. Through keeping in touch with the latest graphic trends in both print and visual media, he's able to provide clients with fresh, original designs and direction.
Maintains patience, precision and a reputation for uncompromised talent.
A resourceful and responsible employee with good time management skills.
Good communication with management and co-workers has always come naturally and held as essential key to success.
Software knowledge
Creative Suite: InDesign; Adobe Illustrator; PhotoShop. QuarkXPress, Mac OS X, Windows XP.
EXPERIENCE:
11/07-Present: Independent Visual Consultant:
2013-present
• Michaels Arts & Crafts (Wilton, CT)
Floral Designer/Home Decor Expert/Arts & Crafts Guru.
Responsible for generating sales by designing professional, top quality floral arrangements and custom work upon request from customers. Also responsible for the presentation and standards of the floral arrangements and other floral displays (including display windows). Works with silk and dried flowers. Possesses strong knowledge of high-end-design rules and color coordination. Is able to communicate in a professional manner with customers, sales associates, and store management. Very approachable and able to express ideas clearly. Organizational skills are a given in assisting in maintaining not only floral department but also candle; bow; home decor and arts & crafts departments.
https://www.pinterest.com/NFMDesign/
Spring Tour 2014 Award Received Michaels Certificate of Recognition for Most Artistic Floral in district.
2011-2013
• Pottery Barn/Williams- Sonoma, Inc. (Stamford, CT)
Visual Associate for Window display; Life Styles and Merchandise Design and Installation.
Home Decor and Styling "How-To-Instructor", working directly with customers. Main Focus: Holiday Tree Decor Expert and Home Accessorizing Consultation. Works closely with General Manager and Visual Manager.
Catch the Spirit of Service Award Regional Recipient for Holiday 2011 Season. Received after only three months of work for quickly learning product features and benefits, for driving sales and bringing in new clientele. Maintaining "Holiday display and Life Styles" in both visual and merchandising standards along with keeping within budget and staying creative in the process.
Design Services & Classes Consultant Leads complimentary "How-To" classes for clients on various decorating and entertaining tips. From Decorating a Perfect Christmas Tree; The Art of Botanical Arranging; Accessorizing Your Home for Summer and Backyard Entertaining. Organizes, Designs and Leads Q&A One-Hour-Classes.
2009/2010 Holiday Seasons
• Macy's East Department Store, Inc. (Stamford, CT)
Seasonal Visual Design Consultant.
Responsible for design, assembly and installation of all Christmas/Holiday visual decor for entire department store. Worked closely with Visual Department staff and Director.
2007-Present
• The Stamford Antique & Artisan Center (Stamford, CT)
Product styling and digital photographer
for local antique dealer’s web site.
http://www.stamfordantiques.com/
• INKarnation Tattoo (Stamford, CT)
Tattoo Artist
created independent tattoo service business, specializing in custom Black & Grey tattoos.
http://inkarnation.synthasite.com/
04/94-11/07
The Advocate and Greenwich Time (Stamford, CT)
Creative Director for two daily Southern Connecticut newspapers. Successful exchange of visual thoughts and ideas with editors, designers, writers, reporters and photographers on developing effective news design. Daily visual contribution to the enhancement of creative departmental goals through weekly board meetings and one-on-one discussions with chief editors. Responsible for Art Direction; Page Design; Supervision of Graphic Designer; Project Scheduling; Photo Styling; Communicating, Conceptualizing and executing the following:
Page Design-News and Feature section cover pages along with overall design and creative direction of quarterly HOME decor magazine.
Graphics-Coordination and design of informational graphics; logos and locator maps for both News and Business daily stories.
Photo and Product Styling-For both Feature sections and HOME magazine assignments. Working closely, directing and supervising both staff and freelance photographers equally in photo studio or on location environments.
Art Direction of Editorial and Feature Illustrations-For both staff designers and freelance illustrators.
Design Implementation and Technical Support for Editorial Departments-Creation of Master Templates and style sheets/libraries for new sections created. Overall supervision and implementation of product to editors and designers to assure fast productivity and design consistency.
Member of Senior Management Team- Development and Execution of Design Department Strategy, responding to and aligning with the overall Business Strategy of the Newspapers and other business units.
Management of Budget- ($500k)
Development, Motivation and Mentorship- One (1) Direct Report.
1989-1994
Chillybear Inc. /Stamford, CT.. Senior Artist and Warehouse Supervisor/Silkscreening Company
1987-1989
Romax Communications Inc. /Stamford, CT..
Graphic Designer/Graphic Design Firm.
1985-1987
Thomas Fowler Inc. /Stamford, CT..
Production and Mechanical Artist/Graphic Design Firm.
EDUCATION:
1989-1991
Parsons School Of Design. /New York, N.Y..
Associate of Art Curriculum/Concentration in Graphic Design and Illustration.
